技术相关 13 Nov 2006 08:17 pm
社区化的搜索
上次提到我如何使用“色影无忌”论坛来进行搜索，因为那里的人和我差不多，我需要的摄影器材、旅游攻略等，那里给出来的信息质量远高于我从“大而全”型搜索引擎（类似google、yahoo、baidu类的搜索引擎）给出的结果，甄别的工作量要小许多。所以我一直在想，能不能做一个专门针对专业论坛进行的社区类搜索。
今天无意看到qihoo的经验搜索，发现他们已经迈出了很有意义的第一步。其实这个东西yahoo也有，但运营的不够。现在搜索技术其实大家都蛮成熟的，如果要搞这种搜索，比的是大家对信息的运营能力。就比如，摄影类的查询，搜索引擎的“爬虫”就知道去“色影无忌”、“迪派”等地方去抓数据；旅游类的查询，就知道去“绿野”、“CTRIP地方指南”等。每样东西都有他固定的用户群，比如玩treo手机的，他们就会有自己的论坛讨论的热火朝天，但一个新玩家，可能需要很长时间才能找到这样的组织，花费很多时间了解如何使用论坛等。再比如保健知识，去“大而全”搜索的时候，在你想不到主题的时候是很难搜索的。但你在别人的经验分享中，你可以知道和你差不多的人都在怎么保健等。
说白了，还是需要把搜索的人分类，给他更好更匹配的信息。目前看起来，有固定型号的产品是最容易入手的东西，汽车去汽车论坛找资源，手机去手机论坛搞信息。而用户就只需要来一个网站，不需要到处找专业论坛。
再进一步，就是我一直设想的知识分享。比如我对摄影器材有研究，我就可以根据新入门的人的情况，给出专业合适的推荐，我可以在这个过程中得到利益（他给我咨询费），也可以因为长期专注在这个行当，我会更加的有价值。再打个比方，你想换台大彩电，如果有人给你专业的分析咨询，甚至告诉你去哪买便宜，然后收你20块钱，我想我是非常愿意的。但这个还涉及到专业度和欺骗等复杂的问题，象qihoo这种先“抓”来用的策略，目前看起来还是相当不错的，yahoo要加油。
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